The blue Dimension Films image that can be seen on the right is the original company production/distribution company ident and the red image below it is the version created by us for our trailer. Our group made a decision to change the colour of the ident to red as there is a lot of red featured in our trailer such as in the iconography and tone cards used. We also decided to change the colour as it would separate our trailer from the other horror trailers that use this production/distribution company such as Scream and The Amityville Horror. We also felt that the red text against the black background would create a much more sinister atmosphere from the very start of the trailer. We edited the Dimension Films ident using the colour palette on the editing software Final Cut Pro X.
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